However, the most widely recognized and respected RTB protocol is OpenRTB (ORTB), developed and maintained by the IAB Tech Lab. ORTB is considered the gold standard due to its industry-wide acceptance and adherence to best practices. By being cautious in this area, you may find a balance between cost-effectiveness and https://pukkabookmarks.com/story17584991/the-ultimate-guide-to-werbeautomatisierung